Free SEO Audit & Website Stats Tool
Analyze any website’s Domain Authority (DA), Domain Rating (DR), monthly organic search traffic, backlink architecture, DoFollow vs NoFollow link types, and spam score in seconds.
shopify.com
Domain Authority (DA)
Predicts Google ranking potential on a 1–100 scale using Moz's link graph and root domain equity.
Domain Rating (DR)
Evaluates backlink profile strength and unique linking domains compared to all other sites in the global Ahrefs index.
Estimated Organic Traffic
Monthly non-paid search visits across global search engines with an estimated commercial PPC value of $48.2M/mo.
Moz Spam Score
Likelihood of algorithmic penalization by Google based on 27 distinct spam signals and unnatural link patterns.
Backlinks & Link Types (DoFollow / NoFollow)
Search engines transfer ranking equity and PageRank exclusively through DoFollow links, while NoFollow and sponsored attributes establish brand mentions and natural anchor diversity.
| Link Classification | Count | Share | SEO Impact & Role |
|---|---|---|---|
| DoFollow | 477,576,437 | 82.0% | • Passes Direct Authority |
| NoFollow | 93,185,646 | 16.0% | • Organic Citation Profile |
| UGC / Sponsored | 11,648,207 | 2.0% | • Paid / Forum Attribution |
| Total Inbound Index | 582,410,290 | 100.0% | • Complete Link Graph |
Core Web Vitals & Keyword Visibility
Google algorithms prioritize sites passing Core Web Vitals thresholds and indexed across high-intent commercial keyword clusters.
Technical Crawl Diagnostics
Total Indexed Organic Keywords
Sample High-Volume Organic Keywords for shopify.com
| Search Query / Keyword | SERP Position | Search Volume | Est. Traffic | Difficulty (KD) | Est. CPC Value |
|---|
Understanding Essential Website Authority Metrics
A comprehensive breakdown of how search engines assess link equity, domain trust, and organic rankings.
What is Domain Authority (DA)?
Developed by Moz, Domain Authority is a search engine ranking score (1 to 100) that predicts how likely a website is to rank in SERP results. It evaluates root linking domains and total inbound backlink quality on a logarithmic scale.
What is Domain Rating (DR)?
Developed by Ahrefs, Domain Rating measures the strength and breadth of a target website's backlink profile compared to all other domains in the world index. Websites with DR 70+ command top-tier authority across commercial queries.
DoFollow vs. NoFollow: Why It Matters
DoFollow links pass PageRank and direct ranking equity from the source domain to your pages. NoFollow links do not pass direct link juice, but they provide critical brand citations, click-through traffic, and natural anchor balance.
How Spam Score Affects Rankings
Moz Spam Score represents the percentage of sites with similar link patterns that have been penalized or banned by Google. Scores between 1% and 30% represent normal, clean profiles with negligible algorithmic risk.